Design in New York speaks the language of Poliform.
After accompanying the start of NYCxDesign with an inaugural event at its Madison Avenue showroom, Poliform also collaborated with ICFF – an interior and home decoration fair held at the same time as the New York event – for an evening dedicated to contemporary design. On Tuesday, May 23, Poliform welcomed designers, architects and industry leaders into its large Madison Avenue showroom for the perfect spin-off from the fair: an event combining conviviality, business and inspiration, with its distinctive design acting as a common thread. Guests engaged in stimulating conversations and encountered Poliform’s aesthetics over a cocktail, savoring a vibrant atmosphere flavored with all-round ‘Italianness’. Among new products and timeless icons of the brand, the decor gave life to the most authentic meaning of style and elegance, recreating the welcoming surroundings of an ideal contemporary home. The partnership with ICFF reinforces the leading position of Poliform design in the city and more generally in the US market, which the company has conquered with its unmistakable lifestyle vision and artisan savoir-faire combined with a constantly innovative approach.
