Poliform unveils its refreshed lifestyle: a skilful balancing of different expressions and far-flung influences that come together with perfect coherence and harmony in the “Poliform Style”, breathing life into its ideal of contemporary living – elegant and timeless.

The architecture of the stand that hosts this tale is an interplay of geometries and graphic styles that leads to the interior, where it makes way for a softer, multisensory atmosphere: embracing fragrances, soft melodies and intense colours guide the way through the spaces of a complete house.

Jean-Marie Massaud, Emmanuel Gallina and, for the first time, Stefano Belingardi Clusoni, provide the signature for the main new products: different but complementary styles define upholstered items and furnishing elements that give rhythm to the various living, lounge and bedroom areas. At the same time, the spaces are defined by “domestic architecture” such as the kitchen, daytime and nighttime systems that have been updated and expanded in terms of finishes, materials and accessories.