The new Poliform monobrand store opens in the heart of Kuwait City, part of The Oasis project designed by Flaviano Capriotti Architetti for Nasco Group.
Poliform has opened its first flagship store in Kuwait, marking a significant step in the brand’s global expansion. Located in the vibrant heart of Kuwait City, the showroom is part of The Oasis, an innovative urban redevelopment project designed by Flaviano Capriotti Architetti for Nasco Group.
The new store offers an immersive, contemporary space that fully embodies the Poliform lifestyle, harmonizing seamlessly with local culture and the surrounding environment.
Set within a 6,000 sqm architectural hub spread over three levels, The Oasis is a cutting-edge destination for design, lifestyle, and office spaces. The architectural concept blends functional, experiential, and exhibition areas into an engaging environment—open volumes, green spaces, and inspiring pathways encourage dynamic and multisensory interaction with design.
Poliform is a core feature of this vision. From the showroom’s striking façade—drawing inspiration from Italian Rationalism with its expansive glass panels, dark brickwork, and glazed lava stone details paired with Murano glass—to its interiors, every element showcases the brand’s refined and contemporary aesthetic.
Inside, the showroom follows a linear path that allows visitors to experience the full range of Poliform collections. The living area forms the heart of the space, with two spacious layouts that reinterpret comfort with elegance. This narrative continues into the dining area, which reflects timeless sophistication and conviviality. The kitchen zone defines a sleek and functional space, seamlessly integrated into the domestic story.
The bedroom area is conceived as a sanctuary of personal wellness and rest. From beds to accessories to full wardrobe and walk-in closet systems, each element helps create an atmosphere of quiet intimacy, highlighting the brand’s versatile design approach.
Completing the offering is the outdoor space: a true en plein air oasis featuring armchairs and sofas that transform the exterior into a natural extension of the home, dedicated to relaxation and well-being.
