A new look for Poliform UK


The showroom on King''s Road is showcasing Poliform's new collections

Poliform Uk’s flagship store has undergone a complete redesign to its 800 square meter showroom spread over three floors. Well established on London’s famous Kings Road it has long been one of the must see showrooms in this area rich with designer brands and design emporiums
The revamped showroom was officially celebrated on 17th November 2015 with World of Interiors magazine,a night which included the presence of many guests, architects,designers and international clients.
There are many new additions to the showroom collections in terms of finishing’s, materials and products.There is the Mad collection, which includes the Mad Chair, Queen and King armchairs and the Mad coffee table collection designed by Marcel Wanders and presented initially at the London Design Festival.

Other statement pieces of the living area are the Wall System bookcase and the Bristol collection by Architect Jean-Marie Massaud and the wardrobes areas have been redesigned with dressing room areas dedicated to the Senzafine and Ubik wardrobe systems which have been completely renewed with luxurious techno-leathers and glass.

At the London showroom, designer elements blend in perfectly with the architectural space, bringing to life an image of contemporary elegance that sets the Poliform|Varenna style apart from any other company.